Fun Republic Mall is
located on Prime Location of Coimbatore at Avanashi Road in Peelamedu, This
mall is surrounded by densely populated residential areas. It is also close to colleges
which provide as a major attraction for the college students.
It was formally opened to the customers
from 2nd week of august but it was not opened as a finished mall but a mall
under construction and the mall’s construction is still going on.
PROBLEMS:
1. There are some problems
which are being faced by the customers coming to the mall. The mall doesn’t
have a ramp which makes it difficult for those who are movement impaired.
2. McDonalds is unable to
control the inflow because of which, they are losing many valuable customers. There
are many customers who are facing the difficulty of getting drinking water when
they feel thirsty. For getting water they have to go to a food court or
McDonalds.
3. Reliance fresh is
providing groceries which are not fresh because of which customers are not
fully satisfied.
4. Customers are being
charged parking fees for their vehicles which are not refundable after shopping
in the mall. However in Brookefields Mall customers can show their bills to
avail parking fee exemption.
FEATURES:
1. It is noticeable that
there are some good features appreciated by many customers, that in this mall
it is easy for customer to get a overview of shops by standing from top floor. It
is also easy to walk around the shops
2. It is the only place where
McDonald is available in Coimbatore.
3. Reliance Mart in Fun
republic have over 20,000 products ranging from food and produces to grocery,
consumer electronics to stationery and toys, personal care products such as
fragrance and cosmetics to auto accessories. The other products available
include apparel, furniture, furnishings, and home ware, kitchenware, luggage
and travel accessories.
FEEDBACK
FROM CUSTOMERS:
1. There are some feedbacks given
by a few customers that they are happy by coming to this mall, one of the
customers was comparing this mall with Brooke fields mall in Coimbatore claimed
it was not up to the standards held by the former. Another customer who
compared it with Bangalore malls felt that this mall is yet to improve a lot
like improving the quality of groceries in reliance mart, parking facilities,
children games. Another customer felt that the price is quite high compared to other
Malls.
2. A Few customers are
expecting some more brands to come in this mall .Many college students are expecting
Fun cinemas to be opened soon.
RECOMMENDATIONS:
1. They should have
consolidated maps in ground floor for getting the directions of shops easily.
2. They should have at least
one ATM counter.
3. McDonalds should have more
space to accompany the inflow of customers.
4. They should have water
filter in every floor.
5. They should have ramp at
entry point so that it will be easy for handicapped people.
6. They should have games
arena like bowling, video games, kids game etc.
7. They should improve
overall appeal.
CONCLUSION:
As
an overview, Fun Republic mall is a great hangout place for Coimbatore people.
It shows that Coimbatore is developing like metropolitan cities .It is one of
the indicators which show that Coimbatore people are having good purchasing
power
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